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Artist Biography

Ruxandra’s elected themes investigate perception mechanisms, digital dimensions and technologies, media and broadcasting issues, surveillance society and society paradigm shifts generated from new technologies. The artist is on an avid quest to understand how meaning is created through interaction, how the translation of actions through different media transforms the meaning itself. Perceptions, both internal and of the world, are recreated in each work to break the bias that the medium creates. Her works are exhibited in the United States of America, The Netherlands, Canada, Italy, Romania, Israel, and Denmark.

Ruxandra Cristina Bocin-Dumitriu was born in Bucharest, Romania and was always fascinated by two, otherwise distinct, areas: art and technology. Studying both meant that the artist got in very close contact with both hard programming (C++, Java, artificial intelligence) and pure graphic art studies. This unusual combination led to an ease of expression through technology as well a special take on visual metaphors.

EXHIBITIONS
2018 – THE STRUCTURE OF DREAMS at New York Affordable Art Fair // New York, The Netherlands
2018 – THE PERCEPTiVE i installation presented at OPEN ATELIER SESSION // Amsterdam, The Netherlands
2018 – DIALOGUE SERIES at we ar(t) not there, Kunstplein Cahen // Amersfoort, The Netherlands
2017 – PATTERNS and DREAMS at Amsterdam Affordable Art Fair // Amsterdam, The Netherlands
2017 – DIALOGUE SERIES at Marzia Frozen Gallery during Berlin Art Week // Berlin, Germany
2017 – THE RED SERIES exhibited at Amsterdam International Art Fair // Amsterdam, The Netherlands
2017 – THE PERCEPTiVE i installation presented at THE ARTBOX.PROJECT Basel 1.0, Art Basel Euroairport // Basel, Switzerland
2015 – THE PERCEPTiVE i installation and interactive choreography at Studio Area 59 // Amsterdam, The Netherlands
2014 – Surveillance Society installation at “Snowed-In By Surveillance: Technopoly and the Social Reconstruction of Reality” // Toronto, Canada
2013 – Portrait photography at INTERBIFEB 15 Biennal // Tuzla, Bosnia and Herzegovina
2012 – The PERCEPTiVE i installation featured at IMPRO AMSTERDAM Festival // Amsterdam, The Netherlands
2011 – Surveillance Society installation at “Life in an Age of Digital Transparencies: Surveillance, Sousveillance, and Peerveillance” // Pennsylvania, USA
2011 – Surveillance Society installation at “Life in an Age of Digital Transparencies: Surveillance, Sousveillance, and Peerveillance” // Haifa, Israel
2011 – The PERCEPTiVE i installation at BeamLab #23, Packhuis de Zwiger // Amsterdam, The Netherlands
2010 – Surveillance Society installation at “Life in an Age of Digital Transparencies: Surveillance, Sousveillance, and Peerveillance” // New Hampshire, USA
2008 – braincap digital installation at braincap.ro // Bucharest, Romania
2005 – Listen to the Music installation at National Art Salon // Bucharest, Romania
2003 – “PostModern Archaeology” National Theater Gallery // Bucharest, Romania
2002 – “THE PERCEPTiVE i” Group Exhibition at Dalles Gallery // Bucharest, Romania
2002 – “Accente & Amprente” Group Exhibition at Apollo Gallery // Bucharest, Romania
2001 – “Probation” Group Exhibition at Bucharest Fine Arts University Gallery // Bucharest, Romania
2001 – “Accente & Amprente” Group Exhibition at Apollo Gallery // Bucharest, Romania
1997 – Group Exhibition at Academia di Romania // Rome, Italy
1996 – Group Exhibition at “Laptaria lui Enache” // Bucharest, Romania
1994 – The Soros Foundation Health Education Project “Teenagers for Health” Poster Exhibition // Pittsburgh Pennsylvania, USA

COMMERCIAL WORK

2012 <> present Global Manager Creative Design at adidas Group // Amsterdam, The Netherlands
2010 – 2012 EMEA Digital Creative Content Manager at Reebok, adidas Group // Amsterdam, The Netherlands
2008 – 2012 Creative Director and owner Braincap Interactive Agency // Bucharest, Romania
2008 – 2010 Global Interactive Creative Lead at Hewlett Packard // Bucharest, Romania
2003 – 2008 Creative Director at aRond Interactive Agency // Bucharest, Romania

SCIENTIFIC WORK

2002 Research Assistant at Polytechnics University // Bucharest, Romania
2002 Intelligent E-learning Tool paper Bucharest Economic Sciences Academy // Bucharest, Romania
2002 Intelligent E-learning Tool at Bucharest Politehnica University, Biomedical Engineering Center // Bucharest, Romania
2001 – 2002 Stereoscopic View By Image Interlacing – part of the Bird View project at Bucharest Politehnica University // Bucharest, Romania
2001 Data Archiving Program at Bucharest Institute of Applied Computer Science // Bucharest, Romania
2000 Motion and Pattern Recognition using AINN // Bucharest, Romania
1999 Modeling and Simulating C++ project awarded at Scientific Communication Session held at
Bucharest Institute of Applied Computer Science // Bucharest, Romania
1998 Virtual Reality (Biomedical applications) project awarded at Scientific Communication Session
held at Bucharest Institute of Applied Computer Science // Bucharest, Romania

EDUCATION

2002 – 2004 M.F.A. in Graphic Arts at Bucharest University of Fine Arts // Bucharest, Romania
1997 – 2002 B.S. in Computer Science and Automations, A.I.S.T.E.D.A / Bucharest Polytechnics University // Bucharest, Romania
1998 – 2002 B.A. in Graphic Arts and Advertising at Bucharest University of Fine Arts // Bucharest, Romania
2004 Research Scholarship at Copenhagen University, Institute of Film and Media Studies // Copenhagen, Denmark
2000 Scholarship at Oslo University, International Summer School // Oslo, Norway

AFFILIATIONS

Member of International Artists Association since 2006
Member of Romanian Fine Artists Union since 2005

AWARDS
2011 – Cannes Bronze Lion for Reebok The Promise Keeper // Cannes, France
2011 – Epica Gold and Epica Silver for Reebok The Promise Keeper // Suresnes, France
2011 – M&M Global Award Digital for Reebok The Promise Keeper // London, United Kingdom
2011 – Grand Cristal Award for Reebok The Promise Keeper // Crans Montana, Switzerland
2009 – Special Award Internetics for Braincap.ro digital installation // Bucharest, Romania
2008 – Digital Award Internetics for Braincap.ro digital installation // Bucharest, Romania
2005 – Gold Internetics for Unicredit.ro // Bucharest, Romania
2005 – Gold Internetics for 1001case.ro // Bucharest, Romania